Waste is what is left when imagination fails.
Eckberg. C Formus
RESEARCH
QUESTION
Are you a design or product-based business keen to understand how you can shift to a circular business model?
Do you want to better understand your consumer and product journey?
ANSWER
As Circular Economy experts, understanding the consumer can unveil critical information which will help to develop effective sustainable product design and customer journey.
Using real customer experiences and designing for your consumer can help you to transition effectively to a circular business.
HOW & WHY?
Circular Design Synergy help design, carry out and review qualitative research projects for your business.
ANSWER
- Support project ideation and funding application sourcing.
- Promote ESG Policy development by outlining a pathway towards a sustainable and circular business model.
- Work with you to develop new circular business opportunities and obtain tangible customer feedback.
- Use the opportunities to demonstrate business commitment to sustainability and build on your brand.
- Build positive relationships with customers and stakeholders.

DR. LYNN I. WILSON FRSA
Our CEO Dr Lynn Wilson’s research was critical to a White Paper presented to the Scottish Parliament. Getting into the heads (and homes) of consumers, Lynn was able to see the considerations which affect consumers day-to-day and barriers to circularity.
Contact Us today to hear about potential projects to support your sustainable business development.
TRAINING PROGRAMMES
SPEND MORE TIME MAKING A DIFFERENCE AND LESS TIME WORRYING ABOUT IT.